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Fitur is optimistic and figures in 2023 are close to pre-Covid records


In the new edition of the international tourism fair, FITUR 2023, which will be held from January 18 to 22, the participation figures will be close to The record was reached three years ago, just before the pandemic, according to its organizers. The 43rd edition of the fair has “again shown the strength of the sector”, with an estimated 15% increase in all its parameters compared to the previous year, rising to 30% in the case of the international sector, it said. Fitur in a statement this Thursday.

It will be an “excellent representative fair of the power of the tourism ecosystem in the world” and support all public and private agents in the value chain of the tourism industry, emphasize its organizers. pageant”Show your leadership Its position in the international calendar and as the center of Latin America, was strengthened by the resilience exercise carried out during the pandemic and which made Fitur known as the only major international tourism fair that has been held without interruption,” the statement highlights.

Among the axes along which its content will move, sustainability, specialization, innovation and cutting-edge trends are distinguished, aligned with the aim of contributing to the revitalization and growth of tourism activities. Likewise, and as always, Fitur will have “a strong business orientation” in the first three days, dedicated exclusively to B2B –18, 19 and 20 January– is also focusing on its B2C proposition over the weekend.

With the participation of companies, countries and destinations, a tour will be offered to ten major sections, which will allow professionals to access knowledge and explore the business opportunities on offer. Different departments in communication with tourism activities, strengthening the fair’s value proposition. Among them, and as a novelty, is the premiere of Fitur Sports, which will emphasize the potential of sports tourism as a driver of sustainable tourism development, in collaboration with the Spanish Association of Manufacturers and Distributors of Sporting Goods, Afydad.

The Fitur Cruises division has also been strengthened, with a A wide range of B2B and B2C propositions With an agenda of business meetings for the cruise industry meeting with ports, tourist destinations and people, and Fitur Mais, tourism, which expands its scope to accommodate corporate and associate buyers.

Source: lainformacion.com

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